Transforming Kids’ Content Engagement at Scale

The Go-To-Market Strategy Trusted by Brand Icons like Disney, Dr. Seuss, and Nintendo

In today’s crowded entertainment landscape, reaching kids isn't just about getting their attention—it's about holding it. With short attention spans, screen-time limits, and endless content options, a splashy trailer or targeted ad is no longer enough.

It’s not just about exposure—it’s about engagement.

How do you turn passive viewers into passionate fans? That’s where GoNoodle comes in.

GoNoodle: Where IP Comes to Life Through Movement

GoNoodle helps entertainment brands transform traditional promotion into interactive, movement-based fandom. With deep trust in schools and unmatched reach into homes, GoNoodle turns content into a daily experience for kids—at school, at home, and everywhere in between.

Why Leading Brands Choose GoNoodle

Unmatched Reach

• Trusted by 86% of U.S. public elementary schools
  
  
• Reaches 25M students in classrooms and 20M users at home
  
  
• One of the only platforms that connects with kids during and after the school day
  
  

Engagement That Moves Kids—Literally

• Co-branded dance videos, mindfulness activities, and challenges
  
  
• Kids don’t just watch characters—they interact with them
  
  
• Builds stronger emotional bonds and better brand recall
  
  

Flexible Campaign Options

• Custom-branded videos and movement challenges
  
  
• Classroom activities and printable resources
  
  
• In-app and in-classroom distribution
  
  
• Parent outreach and educator promotion
  
  
• Fully managed, turnkey execution
  
  

Safe and Trusted Environment

• Content is kid-safe and aligned with classroom needs
  
  
• Teachers trust it. Kids love it. Parents appreciate it.
  
  

Proven Results with Top Brands

• GoNoodle has powered campaigns for studios like DreamWorks
  
  
• Supports premieres, reinvigorates franchises, and builds long-term excitement
  
  

The GoNoodle Effect: Fandom Where It Matters

When GoNoodle launches a campaign, the impact is more than impressions—it’s lived experience.

In classrooms across the country, students move, laugh, and connect with your characters—together. That shared experience:

• Builds buzz among classmates
  
  
• Sparks conversations at home
  
  
• Drives repeat views and family engagement
  
  
• Deepens emotional connection with your brand
  
  

GoNoodle doesn’t just help kids learn—it helps brands grow.

The Bottom Line: Fandom Starts with Movement

GoNoodle is changing the way entertainment brands engage kids. By integrating content into classroom routines and home habits through movement, stories become part of their everyday lives.

Result? Higher tune-in, stronger awareness, and lifelong fans.

Want to bring your IP to life with millions of kids and families?

Contact us to start the conversation.